The Danger of Demographics: How Cultural Stereotypes Could Affect Your Conversions
Every time we go to the doctor’s office, are asked to take a survey, or register to win a car, we’re asked the same questions…..gender, age, race, ethnicity, education, income, marital status (I love that my pediatrician’s office has this on their questionnaire!), Social science calls those characteristics “demographics” – the study of a population …
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