You need an email list. It’s the one way that we can ensure that our messages get in front of our audience. We can’t ensure that on social media, billboards, or newspapers. But we can ensure that in email marketing. That’s why it’s so important to have an email list. There are four things that …
You know a lead magnet is essential for generating leads and building your email list…but did you know your delivery email could be even more important?
Every time we go to the doctor’s office, are asked to take a survey, or register to win a car, we’re asked the same questions…..gender, age, race, ethnicity, education, income, marital status (I love that my pediatrician’s office has this on their questionnaire!), Social science calls those characteristics “demographics” – the study of a population …
The Danger of Demographics: How Cultural Stereotypes Could Affect Your Conversions Read More »
There are as many reasons that Facebook might reject an ad as there are stars in the sky, so you’re in good company. Don’t freak out. Don’t panic. Take a deep breath. Then ask yourself these questions.